VIP Tires and Service
100th Anniversary Campaign
Celebrating 100 years of stories in New England.
There’s nothing we love more than a long-lasting, New England-based, family-owned business. Exhibit A: VIP Tires and Service—a legacy brand that called us up to celebrate 100 years of hard work.
We started the campaign with archival scans from over the years, then recreated vintage scenes on VHS, laid down a custom track, brought out the big cameras, and whipped up some smooth animations for good measure.
This campaign is now proudly running on broadcast and digital channels across New England. Long live legacy brands. And long live the chance to help them grow.